What Questions Should You Ask Your SEO Company Before You Hire Them?
There are a lot of questions you should ask your SEO company before they start working with you. They’ll need to know about your industry and business goals before they can create an SEO strategy that works for you. It’s also important that they have a strong track record of achieving results for other businesses like yours.
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How long have you been doing SEO?
Search engines change their algorithms frequently, and it’s important to work with an SEO agency that stays up-to-date on the latest search engine changes. A competent agency will stay on top of these trends and will always be able to deliver SEO that works for your business.
Do you have a detailed plan?
An experienced SEO agency will have a thorough and well-thought-out plan for your campaign. This should include a step-by-step breakdown of what they’re going to do to improve your ranking on the search engines. This will ensure that your website gets the attention it deserves and doesn’t end up wasting time and money.
How will you measure your success?
An SEO agency should be able to give you an overview of how they’ll track your progress and their results. This will help you gauge whether their methods are effective or not and will allow you to see if the results are worth your investment.
How often do you report on your progress?
An SEO company that does not report on your progress regularly will be a red flag. This is because search results can fluctuate based on Google’s algorithm updates, competitors making big changes to their content, or other factors. This can lead to dramatic changes that can have a negative impact on your rankings.
What do you think will be the future of SEO?
It’s a good idea to ask your potential SEO company what they think the future of search will look like. This will show you if they’re paying close attention to SEO trends and are constantly looking for new ways to improve your rankings.
Will you be able to provide references?
If an SEO company cannot point to at least 3 people they’ve worked with in the past who were happy with their work, this is a sign that they are not trustworthy. This is especially true if they are new to the industry and don’t have any experience with your specific brand or industry.
Does your agency have an in-house SEO team?
An experienced SEO agency will have onsite and offsite teams that can handle different aspects of your website. This will mean that you’ll have more control over your online presence and can be better able to monitor results and respond to changes quickly.
Does your SEO company have a dedicated account manager?
A quality agency will have a dedicated account manager who can help you through the SEO process and answer any of your questions. Your account manager should be able to discuss the results of your audit, your SEO strategy, and all other questions that come up throughout the process.