What Other Marketing Options Do I Have Besides Facebook Live? 

Whether you’re an expert in your niche or just trying to grow your brand, it’s important to consider what other marketing options you have besides Facebook Live. Here are some ideas to get you thinking: 

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Go Live on a Product Launch

A great way to increase your visibility is to promote a new product through Facebook Live. This will ensure that your audience is aware of the upcoming release, and it will also give them an opportunity to see you in action. It also helps to build trust with your audience, as they’ll get to interact with you live and ask questions during the event. 

Create a Live Tutorial

If you offer an online course or service, Facebook Live is a great way to teach people how to do something. A video tutorial can include everything from a step-by-step demonstration to tips and tricks for using your service. It’s also a fantastic way to show off your talent or showcase a new skill. 

Use Live for Community Engagement

One of the best things about Facebook is that it’s a social media platform where people love to share their experiences and opinions. When you go live on Facebook, you’re able to engage with your audience in real-time and send them emoticons, likes and comments, which will boost the number of visitors to your page. 

This is especially helpful for schools because it can help current and potential parents learn more about your school in a more personal way. It can be a lot easier for them to decide on your school when they can get an inside look at what your students are doing, who they’re working with and what it’s like to be in your classroom. 

It’s also a great way to communicate with parents who can’t make it to your school, and you can even host live sessions for special events or open houses. 

Reach a Larger Audience Through Facebook Ads

You can create ads for your Live videos in the News Feed and in Stories. You can even run them alongside other posts to maximize your reach. You can also choose to target a specific audience, such as parents of children in your preschool. 

Invest in an Ad Manager for your Facebook ads and you can easily track the performance of the videos. This will let you know what type of content is most engaging and what you can improve on next. 

Use Live for a Contest or Event

When you go live on Facebook, be sure to have an accompanying traffic goal in place. This could be a landing page, email signup form, or another piece of content that your audience can download to follow up on the topic of your live broadcast.