When you’re looking to boost the SEO of your website, you should be checking the results of SEO reporting. The purpose of this report is to evaluate how well your website is performing for key search terms. Typically, business owners are looking to see the progress of their website’s ranking for their primary keywords. However, there is more to SEO reporting than just checking rankings for keywords. SEO reports should also indicate the overall growth of your website, not only its main ones.
A good SEO report will include an executive summary, key metrics, and high-level opportunities. This is because busy clients will appreciate digestible SEO reports. The executive summary, or “overview,” will act as a road map for the client, guiding them through the report. The key metrics are also included, typically in graphs or charts. SEO reports should be concise and easy to read, focusing on the high-level aspects of the website’s performance.
Social media and mobile-friendliness are important aspects of SEO reporting. Google ranks websites according to their mobile friendliness, so ensuring that your website is mobile-friendly is essential. SEO reporting should also measure the success of your social media accounts. If you have social media profiles, try connecting them to your website using the same as property. If your social media profiles are connected to your website, you can avoid the problem of poor keyword density. Hire the best online SEO marketing today!