Top Phoenix SEO Experts

The vetting process for choosing an SEO vendor is lengthy and requires a thorough review of the company’s history and proposals. However, there are some red flags that are often overlooked during this vetting phase that can lead to bad contract decisions and a costly experience. Contact us to learn more about

what is seo?

Client Reviews & References.

The best way to gauge an agency’s performance is through client feedback. Look for authentic customer reviews and testimonials posted on the SEO agency’s website or on third-party platforms. Also, speak with past clients directly to learn more about their experiences working with the agency and what results were achieved. 

Detailed SEO Reporting.

Look for an agency that provides transparent SEO reports with specific details about their approach, process, and strategies. Make sure the reports are easy to understand and include data about organic traffic, search engine rankings, and organic conversions. Ideally, these reports will be accompanied by an overview of the campaign goals that were set and how the agency was able to achieve those results. 

Organic Rankings Progress.

When it comes to evaluating an SEO company, one of the most important things is seeing proof that they’re making improvements on your website’s organic search rankings. The easiest way to do this is to ask for a monthly SEO report that shows you their progress towards your goal and compares this to the previous month. This gives you a clear picture of the progress that is being made and allows you to make more informed decisions about the relationship moving forward. 

Link Building Strategy.

An essential element of a solid SEO strategy is having a robust link-building program. Find out how the SEO agency you’re considering goes about acquiring links to your site and ensure that they don’t use any black hat or old-school link-building techniques. Additionally, talk to them about how they go about establishing a strong social media presence for your brand. This is an important factor that should be considered because it can drive new traffic and help your site rank better in search engines. 

Competitive Analysis.

An effective SEO strategy should be tailored to a business’s unique needs. Some of these unique needs may include a focus on local SEO, e-commerce SEO or mobile optimization. Find out if the SEO agency you’re interested in has expertise in these areas, and if they do, ask for some examples of their work. 

Pricing Structure.

In general, the more comprehensive and specialized an SEO project is, the higher the price tag will be. It’s important to have an understanding of what your SEO needs are before hiring an agency, and then evaluate their pricing model to ensure you’re getting the most bang for your buck. 

As with any purchase, you should always compare prices between vendors before making a decision. However, it’s equally important to consider the value of the services provided versus the price of those services. If you’re looking to get the best results from your SEO campaign, be willing to pay for top-notch service.