Top Phoenix SEO Experts
Google has announced that it will be switching to mobile-first indexing. This means that they will be using the content of a website’s mobile version to determine its rankings instead of the desktop version. This is a big change for websites and SEOs because it will affect how they optimize their sites. Those who make sure that their sites are mobile-friendly will be ahead of the curve, while those who don’t will face some challenges. Contact us to learn more about phoenix seo agency
The Mobile-first indexing will take into account things like the speed of a page’s loading and the content that is visible to searchers on their smartphones. It will also take into account whether or not a site’s content is relevant to the query and if it is well-written. It is expected that the switch to mobile-first indexing will have a major impact on the search results.
This is because most people search for information on their phones rather than their computers. Having a mobile-friendly website is essential to get in front of potential customers. The new indexing system will take into consideration how the pages on your website appear to mobile searchers, and it is important to have the same content on your mobile and desktop versions of the site.
If you have different content on your desktop and mobile sites, it will be hard to rank for your desired keywords because the search engine will be focusing on one type of user. You can use the mobile usability report in Google Search Console to see if your site has any issues that could prevent it from ranking well under mobile-first indexing.
There are many factors that can have an effect on your site’s ranking in mobile-first indexing, including the way that a website is coded. Responsive web design is a great way to create a mobile-friendly website, and it can be implemented easily by a web designer.
Another factor that can impact your website’s ranking in mobile-first indexing is the way that it uses images. It is important to ensure that your images have descriptive alt text as this will help crawlers understand the image and its context. Having an image without alt text will have a negative impact on your site’s ranking.
It is also important to ensure that your mobile and desktop websites have the same structure. Some sites have a separate URL for their mobile version of the site, which can cause problems with indexing and ranking in mobile-first indexing. You should also ensure that your mobile and desktop sites have the same internal links and anchor text.
Other factors that can have an effect on your website’s ranking in mobile-first include the use of structured data and metadata markup. These invisible components are important to Googlebot, and they should be the same on your mobile and desktop versions of your website. In addition, you should not lazy-load your primary content (the most important part of a page) upon user interaction. This can slow down your loading speed and can negatively impact your mobile-first indexing ranking.