What to Say When Statistics Are Down With Your SEO Company? 

SEO companies work to improve the visibility of your business and earn more traffic from search engines. The goal of search engine optimization is to get your website to the top of Google and other major search engines for keywords that people are searching for. 

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There is no finish line when it comes to SEO, so it’s important to find an SEO agency that understands your business and has a clear roadmap for success. This means communicating with them on a regular basis and agreeing on what success looks like to you, whether it’s organic traffic or phone calls that lead to sales. 

You’ll also want to look for transparency in their reporting and analytics, including work reports, videos, and live dashboards that show you exactly what they are doing on your site. This way, you can see that the work you’re paying for is actually happening and making a difference. 

A good agency will also share the results of their audit and strategy discussions with you on separate calls or meet-ups. These meetings give your team a chance to ask questions and learn more about their approach. 

They should also provide you with performance-tracking dashboards that highlight leads, sales, and other important conversions. Ideally, you’ll receive this information from your account manager. 

If they aren’t telling you this, it may be a sign that they are not fully invested in your business. That’s a problem, as most agencies only work with clients they are confident in and whom they know they can deliver results for. 

You should always be looking for a company that has a strong track record and plenty of customer reviews and case studies. These will help you gauge their experience with similar businesses and determine if they are the right fit for your business. 

The best SEO companies will also make sure to thoroughly research their clients before agreeing to take on any new projects. This is because they want to make sure that they are providing you with the best possible service and are not wasting your time or money. 

This is also a great opportunity to discuss your budget and how much you are willing to spend on SEO services, which can affect your return on investment (ROI). It’s a good idea to set out a clear timeline of your expected ROI with your SEO partner so that both of you can plan for the future together.