How to Learn Digital Marketing When I’m Over 60?

If you’re over sixty and want to become a digital marketer, there are three options you should consider. You can use SkillShare, Hank Wasiak, or learn on your own. Each option has its advantages and disadvantages. Depending on your preferences, you should choose the one that will best suit you. 

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Skillshare is an online course provider that offers hundreds of digital marketing courses. These courses will teach you everything from social media marketing to search engine optimization. These courses will also help you understand how to create your digital marketing campaigns, such as social media ads. They also have hands-on projects that will help you improve your business’s online presence. 

The email marketing course is taught by Mailchimp’s senior marketing manager. The course takes around two hours to complete and includes a practical hands-on project. You can learn about the basics of email marketing and how to use Mailchimp, a leading email marketing platform. The course has over 52,000 students and has received excellent feedback from past students. 

The course is suitable for people of all ages, as it has a range of learning paths designed for beginners, intermediate and advanced learners. The course is suitable for those looking for a new job or want a refresher on their skills. The course offers no certificate, but you will get hands-on experience and can use the skills you’ve learned in the future. However, it’s important to know that this course is not accredited by any official higher education institution, so you won’t get an official certificate when looking for employment. 

Hank Wasiak 

The communications industry has changed over the past few decades. With technology making the field more diverse and exciting, many older workers are concerned about how they’re going to stay current. Instant messaging, social networking sites, and viral marketing can be intimidating for the older workforce. Hank was one of those individuals. But he quickly learned how to navigate these changes, and now he helps others learn as he did. 

Learning on your own 

There are many ways to learn about digital marketing, including taking online classes and webinars. But you’ll need some hands-on experience to truly succeed. You can also find tips and tricks from other people at similar levels and reputable blogs. A mentor can be invaluable in this process. 

There are numerous types of digital marketing courses, and it’s important to choose one that interests you. For example, you can learn the art of social media marketing, which involves engaging customers on social media websites. Or, you can focus on search engine optimization (SEO), which helps websites rank higher in the search engines. In addition, you can become an expert in pay-per-click (PPC) advertising, which involves promoting products through online advertising campaigns and optimizing budgets for the lower acquisition cost.