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There are several factors to consider when determining how many SEO keywords should appear on a page. The length of your content is one factor, as is the quality of the keywords you are targeting. Avoid keyword stuffing. Using SEO keywords within your content is essential for attracting new customers and nurturing leads. 

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The content length determines how many times SEO keywords appear on a page 

The length of content on your website can affect how often SEO keywords appear on the page. While Google does not rank pages according to word count, it does seem that the longer the content, the higher the chances of a page ranking well. The length of content is also correlated with the age of the domain. 

While long-form content tends to perform better, short-form content does have its merits. You should determine the appropriate length for your content based on your topic. A good rule of thumb is to write at least 2,000 words. But if you’re writing a technical article for a client, keep in mind that the page’s length may be limited by the amount of content you have to write. 

Longer posts generate more social shares and increase your chances of being ranked well in search results. Longer blog posts are also more likely to earn backlinks, which are important factors in SEO rankings. 

Quality of keywords you target 

In search engine optimization, keywords represent the phrases you want to target on your website. They’re chosen based on volume and competition. While these keywords can provide natural search traffic, they’re not always the best choices. For instance, you may want to avoid targeting a highly competitive keyword, which is difficult to rank for. 

To determine which keywords to use, consider how competitive they are and how many searches they receive per month. If they have low competition and high search volume, you’re more likely to rank for them. High search volume, however, means more competition for them. You’ll need to target at least one of those keywords on each page, but it is possible to target multiple keywords on a single page. 

Avoiding keyword stuffing 

Although it may seem like a good idea, keyword stuffing can hurt your website’s SERP rankings. It can also result in bounced traffic, and this hurts your page’s page authority and searches intent. As a result, Google can demote or remove your page from the search engine results. Luckily, there are several ways to avoid keyword stuffing. 

Keyword stuffing is the practice of using the same keyword repeatedly throughout a website, or on separate lists. This is a black-hat SEO practice and can cost your site valuable search results. There are many ways to avoid keyword stuffing, including using a keyword research tool or partnering with an Internet marketing firm. 

Another way to avoid keyword stuffing is by increasing your word count. Instead of using 500 words for each keyword, try writing at least 800 words. This way, you’ll be able to incorporate more keywords per word.